Abstract: Coxeter groups come with a rich collection of parabolic subgroups, some of which exhibit higher-rank product or affine geometry. In this talk, I will explain how these parabolics can be used to construct a natural hyperbolic model for an arbitrary Coxeter group. This model detects exactly the Morse directions, characterizes stable subgroups, and gives the largest acylindrically hyperbolic structure on the group.